THE PORTFOLIO OF

POTEMKIN

MAGNUS V ÖSTERGREN

THE PORTFOLIO OF

POTEMKIN

MAGNUS V ÖSTERGREN

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Hello. I’m Magnus V. Östergren, a Stockholm-based creative who loves to direct and design art, games, interactive experiences, and experimental campaigns.

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CREATIVE DIRECTION

FROM BRIEF TO DELIVERY

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CONCEPT DEVELOPMENT

FROM IDEATION TO SKETCHES

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SKILLS USED.

Creative direction
Art direction
Concept development
Narrative direction
World building

AWARDS WON

Many.

SKILLS USED.

Creative direction
Art direction
Concept development
Narrative direction
World building

AWARDS WON

Many.

WHAT DID YOU ACTUALLY DO ON THIS PROJECT? AND ANSWER TRUTHFULLY THIS TIME.

Well… As the creative lead for a team of over 30, I spearheaded the design and realization of the RiotX Arcane online experience, launched in sync with the release of Arcane on Netflix. I guided the team in creating immersive, interactive elements that captured the world of Arcane, ensuring seamless integration across Riot Games platforms and engaging fans through innovative digital storytelling.

BUT WAS IT FUN THOUGH?

Very. At times.

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